Lin-Manuel Miranda

Before Encanto. Before the Oscars. Before every lyric of Hamilton became part of pop culture—Lin-Manuel Miranda needed a digital home.

Particle designed and built a flexible, future-ready platform to showcase his work, power new campaigns, and evolve alongside his ever-growing creative universe. More than a website, it became a launchpad—built to handle everything from Broadway openings to viral mixtapes, grassroots activism to global fandom.

Since then, our collaboration has grown. We’ve partnered with Lin and his family to film and produce content to promote nonprofit initiatives close to their hearts—helping amplify the causes they champion with the same care and creativity we bring to every project.