Project Description


Bold and Brilliant

125th Anniversary Case Study

Fiercely Intellectual

Barnard was one of the first colleges where women could earn a rigorous, liberal arts education once only available to men. Over time, Barnard became a selective academic institution, one devoted to educating extraordinary women. In 2014 the College celebrated 125 years of providing women with a liberal arts education in the heart of NYC. Wanting to communicate the spirit, energy and excitement of the moment, Particle was hired to design an identity system for the anniversary, produce inspiring environmental signage and a short film that captured the Barnard story.

  • Branding
  • Content
  • Novelty