Centro Case Study
Particle managed the experience design for digital marketing solutions provider CENTRO’s Software & Services Summit. Positioned in the marketplace as a services company that relied on its own technology to make buying and selling media more efficient, CENTRO wanted employees to embrace a new product offering. Particle was brought on to capture the culture of this hot start-up and communicate the excitement of the company’s dive into new waters. CENTRO adopted “Accelerate” as its Summit rallying cry, and Particle conceived the design for the overall Summit decor, including the stage, options for lighting and furniture, and accompanying employee-focused collateral and swag.