We Do.

From Advocacy to Entertainment, Particle is Personal.

Who we are

About

Particle is a qualified MWBE, creative marketing consultancy.
We build brands, design experiences and produce narrative films for start-ups, innovators, institutions, elected officials and people in the public eye.
We believe the best marketing is a collaboration between small teams of passionate, committed experts and C-Suite decision makers working together to uncover unique brand solutions. 

We Are Diverse

Our experience includes launching multicultural and general market integrated advertising campaigns, developing powerful identities and architecting smart and sustainable rollout strategies for some of the world’s best known brands.

MEET THE TEAM

Our Founders

PARTNER/CREATIVE DIRECTOR

Mále Ibarra-James

Mále has 20+ years of experience in the design and marketing industry. She has directed some of the industry’s most innovative campaigns, product launches, and integrated campaigns. She directed Heineken’s award-winning advertising efforts when the brewery decided to enter the growing and competitive U.S. Hispanic market. She led the creative team behind HSBC’s national guerrilla marketing efforts as well as integrated experiences for AVAYA, BearingPoint, CitiCorp, DIAGEO, DoubleClick, McDonald’s and Panasonic. As the agency’s global creative leader, Mále directs experts in New York, Belgrade, Mexico and Argentina. She was born and raised in Mexico and studied graphic design at Universidad Iberoamericana and Parsons.

PARTNER/FILM DIRECTOR

John James

John is a director, writer and producer. He began his film career working for Miramax on director Julie Taymor’s Frida. He produced digital content for WNET and later produced a series of landmark TV ads for the City of New York supporting Mayor Bloomberg’s ambitious anti-smoking legislation. John has produced and directed ads for political candidates seeking office, advocacy organizations and private companies. Born in Brooklyn, he studied politics at Yale and Columbia University. “Siempre, Luis,” a 2020 Sundance Film Festival Official Selection, is his first feature film. He is currently in pre-production on his second documentary feature, The Other Side of the Mountain.

making it happen

Independent Talent

DP/PRODUCER

Carlos

Coordinates all aspects of live action filming for commercial and narrative film ventures, from pre-production through post.

DEVELOPER

Dusan

Directs the development team in the design, development, coding and testing of all web and digital projects.

DESIGNER

Emiliano

Devises superior branding and identity solutions and brings concepts to life in collaboration with our creative team.

PRODUCER

Katie

Manages all aspects of commercial and narrative film production, from pre through post and reconciliation.

DESIGNER

Marcelo

Combines art and technology to create strong visuals, and helps bring static images to life through 2D + 3D animation.

DESIGNER

Marcos

Creates inspiring visual concepts, layouts and production designs for print, digital and environmental projects.

DESIGNER

Martin

Applies a highly trained eye for aesthetics and visual details to ensure effective design solutions.

SOCIAL MEDIA ADVISOR

Mauricio

Designs content strategy for social platforms to improve Particle Clients’ online presence and reach.

ACCOUNT DIRECTOR

Rachel

Plans and manages accounts to ensure projects are completed on time and within budget.

Our community

Clients

GLOBAL REACH 

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New York
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New Jersey
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Mexico
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Belgrade
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Argentina

HERE FOR YOU

Let’s Talk!

Let us know what you’re looking for and how we can help.

BRANDING

CONTENT

DIGITAL MEDIA

EXPERIENCES

MARKETING

NOVELTY